Portfolio
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London Development Agency
lda.gov.uk | Website & Graphic design
I led the design phase for the LDA website redevelopment where the new design needed to highlight the importance of the work that the LDA, by using an innovative modular design approach for surfacing the content. The site that went live is a stripped back version of what was orignally designed.
Competitor analysis, Moodboards, Concept designs, CUI workshops, Screen designs, Website guidelines.
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Health Protection Agency
hpa.org.uk | Website design
As lead designer I was required to develop a new look and feel that would be fully accessible to all. Many rounds of user consultation helped to refine the designs from the 2 distinct design concepts, into a final design. This design has now been adopted as the new style for the HPA brand.
Competitor analysis, Moodboards, Concept designs, Screen designs, Website guidelines.
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TfL – Cycle London
tfl.gov.uk/cycling | Website design
As part of the Cycle Marketing Online 2008 Project, I was tasked with designing a Cycling website that would help promote the benefits of cycling whilst also creating a community of like minded individuals. The design has a vibrant feel that works to engage with both new and experienced cyclist in London.
Competitor analysis, Moodboards, Concept designs, Screen designs.
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Get My Business on TV
gmbo.tv | Branding & Website design
The website was created to make the process of contacting people who make TV programmes simpler and easier. The site needed to encourage an easy sign up process whilst having an a appealing look and feel that would suit the TV industry, along with a logo that is simplistic and recognisable. I worked with bestservedcold.com who built the website.
Branding, Concept designs, Screen designs.
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M&S.com
marksandspencer.com | Website & Email design
I was employed by LBi to work client side on the M&S.com where I helped launch their new website and I created many banners, email newsletters, graphics and layouts for various parts of the new website. The M&S brand is stylish and aspirational and requries clean design to emphasise the quality of the products they sell.
Banners, Collages, Email newsletter, Page designs.
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Tesco.com
tesco.com | Website & Graphic design
I designed many pages on the Tesco.com website, including the homepage, Clothing, Entertainment, Groceries, Wine and many more. I also created style guides and brand guidelines for the larger pieces of work. The designs I created had a new and fresh feel, that was still distinctly Tesco.
Banners, Promotions, Email newsletter, Concept designs, Page designs, Style guides.
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Tesco Direct
direct.tesco.com | Website & Graphic design
I was the lead designer for the website launch that needed to reflect the new catalogue that was being created. The design was clean simple and used category specific colours for each area of the website. The site used many of visual cues used in the catalogue, to ensure visual consistency across mediums.
Banners, Promotions, Email newsletter, Concept designs, Page designs, Style guides.
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Ventola – Estate agent website templates
Website design
The website created was to be used in conjunction with property management software created by Ventola. This would enable synchronisation between the desktop application, and their website. The design has a simple clean layout that allows for intuitive navigation. I worked with bestservedcold.com who built the website.
Banners, Graphic design, Concepts, Page design.
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Lennox Rods
Website design
The design for the site needed to reflect the Lennox Rods luxury brand of fishing rods. It needed to have a design that was simple but functional, that would allow users to browse the services and rods in a consistent fashion. The client was very pleased with the final outcome in comparison to their previous dated website. I worked with bestservedcold.com who built the website.
Concept designs, Screen designs.
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Midas Touch Securities
Website design
The website design had to convey a luxurious feel to fit with their clientele. A few directions were designed until the final treatment was agreed on. I worked in conjunction with bestservedcold.com who were responsible for all of the coding and back end development. I have worked as a designer for them on many projects, as we have a great working relationship.
Concept designs, Screen designs.
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